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Less Is MoreThink about the last time you purchased anything on the internet. What was the site? Why did you buy there, and not somewhere else? Chances are that you purchased online because it was simpler and more convenient, otherwise you would have taken the effort to drive down to your local shopping mall and buy your item of interest there. In order for your business to be successful online, your website needs three things, in addition to the obvious technical and design prerequisites How Much Should Your Website Cost?A common question I hear is how quotations for web design and development services can vary so drastically from one web design consultancy to the next. People, quite understandably, get very confused when one quote comes back as $800, another for $8 000, and many big-brand sites can easily cost millions of dollars to create and maintain. Why the vast disparities? How can you assess if your $800 quote is a bargain or if you're paying for the glorified equivalent of a cardboard cutout? Building a Professional Website that Achieves Your GoalsYour website is an electronic extension of your business. Poorly designed web pages often fail to provide users with a satisfactory online browsing or shopping experience. By nature of being an electronic medium, web surfers have constantly growing expectations from the sites they visit while online. Justifying a Content Managed WebsiteI was recently approached by a small business owner who wanted to find ways to maintain his website but felt the cost of a content management system, even a small scale solution, was too high to justify. I suggested he look at the cost of maintaining his site with and without a content management system. Creating A Web Page That People Must VisitIn web design it is very important to create a page that people just "have" to visit. That
said let’s look at some of the criteria of web design that will make your site just that.
There are seven basic criteria that, if followed, will help your site be visited over and
over again and maybe win an award for the best web design. Viral Systems & Technologies - What Are They?What is a viral system? Simple. Any system that propagates itself simply because using it creates a "desire" (and later on, "need") for others to use it. How To Choose The Right Internet Marketing Service For Your CompanyChosing the right internet marketing company is important. Here are a few tips to help you. Typo3 CMS – Open Source Content Management SolutionTYPO3 is a powerful yet user friendly and intuitive tool, allowing content creators to produce and maintain webpages and sophisticated functions with a few clicks. TYPO3 is released under an Open Source License which means that you will not have to pay any software licenses for the program, not now and not in the future. The Importance of Original ContentOne of the most important factors when creating a website is adding 'ORIGINAL CONTENT' to your site. If there is no original content, you are unlikely to be placed highly (if at all) in search engine rankings and even less likely to keep visitors interested enough to stick around. Sending Email with PHPMeet your site visitors at their level, by adding a professional "Contact Us" form to your site, while at the same time avoiding spambots and malicious users. Are You Really Ready For A Website?"Something is better than nothing." That's a statement I hear often from small business owners when they talk about websites. It's simply not true. Make Your Website An Online Sales ToolIn today's day and age just about every company has to have a website. It's widely accepted that if your company doesn't have a website, it's not considered credible in its market. Yet how many companies actually consider their website to be truly an online sales tool? In fact most companies spend a lot of money to design and build fancy websites but they neglect to think of how they're going to turn the website into a work horse for generating leads and online sales opportunities for their company. Issues You Will Confront When Using Third Parties To Build Out SitesNearly every ecommerce site revolves around a database to support inventory, listings and transactions. Building out the database can be a challenge. Here is what to expect. Webmasters: Amortization Calculator Will Bring SalesHaving an amortization calculator on your website allows each of your hits to find valuable information that will then allow them to make a decision on the home mortgage that they purchase. Having the best products on your site will allow you to provide those customers with high quality results. Why does it matter if you have an amortization calculator on your page? Why Website Polls May Be UselessI recently had a client ask me about the benefit of polls on a website. Many news sites have polls on their site, and one of the sites I maintain is included in those sites. But what benefit, if any, do they provide? And could your site use them? Build it and They Will Come - Yea Right!It amazes me, people still believe that all they have to do is "build it and they will come". I promise that is the only movie quote that I will use. Having personally developed well over 100 websites since 1997 Iam always stunned by people complaining that there website is a failure and blaming the person who built it. The Need for an Editor for Producing SVG MoviesThis article speculates about possibilities for software developers providing for development of interactive SVG (Scalable Vector Graphics) web pages, in a similar way to tools used for creating Flash, or other movie presentations. Resource Directory Development-The Yellow Pages of the InternetDirectory development is a growing popular method for gaining quality content and traffic for a website. Resource directories consist of a number of links to other sites within a category of the directory-Just like the Yellow Pages organize businesses by category. Building eCommerce WebsiteThe approach you should take to build your eCommerce site should be same like when you start a new business, launch a new product or start a new marketing campaign. Success in all these endeavors to a large extent depends on a well-written detailed plan. You can increase success rate dramatically for any project if you have a realistic implementation plan. Your Website Content Should Do One Important Thing!There is no greater method of marketing than word of mouth. How better than to establish yourself as an expert in your field to build a relationship with your customer. Is Your Business Fully Exploiting The Wonders of the Internet ? Part 2If you are not visible on the web you are potentially losing out on additional sales channels.But what are the key points to expoliting the web? Free Webmaster Tools that Need To Know AboutIf money is a bit tight, or you are just starting out, then making full use of tools freely available on the web is a MUST.There are plenty of FREE tools out there, you just have know where to look. Static Sites Dead: Why You Must Convert to a Dynamic, RSS-enabled Publishing Platform RIGHT NOWLearn what you must do today to get into the easy traffic game the pros have been dominating for over a year. Most of your competition doesn't know about the promotion tactics in this article! Your Website's Unique Selling PropositionIn today’s online world, you have about ten seconds to capture the interest of a Website visitor. If the benefits you offer are enticing, you may gain a customer. If not, your Website visitors will quickly move on. That is why you must present a compelling sales argument, or "unique selling proposition," in the visible portion of your Home page. Good Websites are Like Good Radio Stations - Without AudioSuccessful websites and successful radio stations share many similarities. Understand the power behind the basics with this great analogy. Error Messages Matter, Make No Mistake About ItWhen it comes to proper error messages, what needs to be realized is that they are not just important, they are critical to the user experience. Optimizing Your Asp.Net Pages For Faster Loading And Better PerformanceIf you read the internet and all of the websites dedicated to Asp.Net you will inevitably read about the wonders of the DataGrid, DataList, and Repeater controls. While each of these has its place, if you are only displaying data there is a much faster and more efficient means to do so. Searching Your Own WebsiteI'm sure you've often seen a search function on websites. The function to search your own website, that is. When is such a search function necessary, and how do you add it to your site? Why Your Website Needs A Content Management SystemThis potential advantages of an online market has created a drive for small businesses to create an online presence. Many, however, simply have a website designed, and stop there, without realising the true potential and maximising the real value their site has to offer. If you have a website, you either have a content management system at the heart of it, or you have a fairly static site. If you don`t yet have a content management system driving your site, you may wonder why you need it.This article will help clarify a few reasons why a content management core is almost essential for keeping your online investment paying for itself on an ongoing basis. Your Business Website - What Should You Be Monitoring?With so much happening on a daily basis, it's sometimes difficult to know what are the important things to keep an eye on when managing your business website. Here are a few pointers regarding some of the more important aspects of monitoring and measuring your business website's performance.