Present with Passion, Compassion and Purpose
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Long gone are the days of counting on the subject matter to speak compellingly for itself, compensating for your inadequacies as a presenter. Nowadays, you've got to get inside of your prospects' minds, and you've got to get there fast-before you're even into the heart of your message. When asked what they thought made their managers most effective, 90 percent of all respondents mentioned communication and presentation skills. This tendency reveals how truly critical a life skill effective communication really is.
Long gone are the days of counting on the subject matter to speak compellingly for itself, compensating for your inadequacies as a presenter. Nowadays, you've got to get inside of your prospects' minds, and you've got to get there fast-before you're even into the heart of your message. When asked what they thought made their managers most effective, 90 percent of all respondents mentioned communication and presentation skills. This tendency reveals how truly critical a life skill effective communication really is. "If all my talents and powers were to be taken from me by some inscrutable Providence, and I had my choice of keeping but one, I would unhesitatingly ask to be allowed to keep the power of speaking, for through it I would quickly recover all the rest."
-Daniel Webster Have you happened to notice the dramatic changes that have evolved in training and teaching over the last twenty years? The basic focus used to be to educate. Now, the latest research is all about how to grab the attention of and maintain the interest of your audience. We can no longer focus simply on educating; we must now entertain. Why? Because our audience members' attention spans are getting shorter and shorter, so to keep their limited attention they must be kept entertained. Nowadays, you have only fifteen to thirty seconds to create a powerful, positive first impression before your audience begins to tune you out. Today, the process of combining education with entertainment is called "edutainment." Like it or not, today's media-influenced culture breeds listeners who want to be entertained. I'm not saying that you've got to go out and learn how to juggle swords and swallow fire if you want to garner your prospects' attention, but it's paramount to your livelihood as a speaker and teacher to be engaging. What are the key ingredients that will make you an engaging, compelling and persuasive speaker? How can you educate, inspire and entertain with passion, compassion and purpose? In this chapter, I'm going to take you through the five most critical components of a powerful presentation. They are what are known as the five Ps: psyche, preparation, presentation skills, people skills and persuasion. Let's start with the first major component. Above all, you must approach becoming and being a powerful presenter with the right mindset. There are many factors that play into this strategy, but two of the most crucial ones are visualization and the nature of fear. Visualization refers to what I like to call "mental programming." I call it mental programming because I believe that you can literally program your mind to achieve certain goals, thereby controlling much of what actually happens. So much of what is manifested on the outside reflects what's going on in the inside. These days, this statement is almost beginning to sound a little cliché, but I still hold firmly to the belief that it is indeed the case, perhaps sometimes more than we'd like to admit. Think of any successful Olympic athlete. S/he has seen her/his victories over and over again in her/his mind, long before the world ever saw them. Psychologists believe that the subconscious mind cannot differentiate between that which is real and that which is vividly imagined. Therefore, whatever you consistently and vividly rehearse in your head, your subconscious will accept as the truth. So you see, "mental programming" is actually quite a literal thing. You can also see how it can be either a very powerful tool or a very dangerous one. Where are your thoughts taking you? What kinds of messages do you play over and over again to yourself? Mental programming has too powerful and too direct of an impact on your behavior to not take it seriously. How does all this apply to public speaking? Practice your presentation in your mind. Visualize your perfect performance mentally before you do it physically. Program even the smallest details, like your gestures or how you will tilt your head and raise your eyebrow when you make that certain point. Also envision your audience and how they will positively respond to you. You would be amazed at how things actually play out as precisely as you imagined they would. Choose to have the right mindset. Just remember that your thoughts control your emotions and your emotions control your actions. Don't plant that negative thought in your mind. Learning how to persuade and influence will make the difference between hoping for a better income and having a better income. Beware of the common mistakes presenters and persuaders commit that cause them to lose the deal. Get your free report 10 Mistakes That Continue Costing You Thousands and explode your income today. Conclusion Persuasion is the missing puzzle piece that will crack the code to dramatically increase your income, improve your relationships, and help you get what you want, when you want, and win friends for life. Ask yourself how much money and income you have lost because of your inability to persuade and influence. Think about it. Sure you've seen some success, but think of the times you couldn't get it done. Has there ever been a time when you did not get your point across? Were you unable to convince someone to do something? Have you reached your full potential? Are you able to motivate yourself and others to achieve more and accomplish their goals? What about your relationships? Imagine being able to overcome objections before they happen, know what your prospect is thinking and feeling, feel more confident in your ability to persuade. Professional success, personal happiness, leadership potential, and income depend on the ability to persuade, influence, and motivate others.
Kurt Mortensen’s trademark is Magnetic Persuasion; rather than convincing others, he teaches that you should attract them, just like a magnet attracts metal filings. He teaches that sales have changed and the consumer has become exponentially more skeptical and cynical within the last five years. Most persuaders are using only 2 or 3 persuasion techniques when there are actually 120 available! His message and program has helped thousands and will help you achieve unprecedented success in both your business and personal life.
If you are ready to claim your success and learn what only the ultra-prosperous know, begin by going to http://www.PreWealth.com and getting my free report "10 Mistakes That Continue Costing You Thousands." After reading my free report, go to http://www.PreWealth.com/IQ and take the free Persuasion IQ analysis to determine where you rank and what area of the sales cycle you need to improve in order to close every sale!
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